In order to be clear on what “success” for a project would look like, it is always good to define goals.
Just like riding a bike, it is always good to look where you want to head, and this is the equivalent of setting goals for a project that you’re working on.
I’ve been thinking about concrete goals that I want to reach for Shipharder.com recently. It proved hard to just set some goals without thinking about what you’re trying to build first.
I gave it all some serious thinking and found that only after defining what Shipharder.com
It only seemed fit to share the outcome of all of this with you in this #tagalong post.
Meet My Definition
First, I wanted to state what Shipharder.com is about in its core. Because for goals to work, it only seems natural to me that you need to define what the vehicle (ergo: the means/product you’re going to work your business with) is. It is the thing you’re using to reach those goals.
The definition of what Shipharder.com is, looks as follows:
Shipharder.com features mindshaping content on how to build viable products and documents a developer’s efforts on doing so.
What’s The Mission
After you’ve defined what your vehicle is, it is good to define how it is going to operate in order to have a clear understanding of what direction your vehicle will move.
I managed to state the mission for Shipharder.com as follows:
Shipharder.com provides interesting and inspirational content that will guide (digital) product makers to get a mindset to create viable products.
I’ve Set these Goals
For 2019, I’m going to state the following goals for Shipharder.com:
- 📩 reach 1000 subscribers for the Shipharder.com mailing list
- 📈 5k monthly visitors that read the Shipharder.com cornerstone blog posts & watch the vlogs
- 💵 ads income generated by the website: aiming for revenue (any!) and a payout in 2019
- 📦 at least one side project of mine becoming viable and getting me additional income
These aren’t shocking goals. And I know that shooting for the stars will help you to get bigger than expected goals.
As I’m working on Shipharder.com as a side project, and I am bootstrapping my projects, the success factor for it will be the amount of effort and time that I put in.
I believe that true satisfaction lies in achieving goals you set for yourself.
So I set some hard but realistic goals that I will work hard on to achieve.
I just know that it will be satisfying to reach them, but even more important: I’ll enjoy myself in every step of the way of getting there 💪🏻
Code Hard, Ship HarderShipharder.com
Also published on Medium.